The first time i saw this advert i literally stopped mid action to watch it. It is fantastic!
Produced by Fallon and directed by Frank Budgen i think this is a very cleaver ad. its fun, its bright and it definitely caught my eye. i would enjoy being part of the production team for this, i can imagine it was a very long and laborious project but the end result would be worth it.
analysing the graphics and things that i see and find interesting there seams to be a pattern emerging, mainly advertisment graphics, always corporate and generally involved with tv or movement images.
i believe this is something i will continue to investigate and monitor.
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